Property PR (commercial and residential)

Public relations for the construction, commercial real estate and property development sectors

We’re proud to be a trusted communications partner to the property sector, working as an extension of in-house teams to deliver smart, strategic campaigns that strengthen brand visibility, build trust and drive engagement.

From supporting UK property developers, construction companies and consultants, to delivering creative PR for commercial property developers, we understand the pace and pressures of this competitive space, and how to create standout communications that move the dial.

As a specialist property PR agency, we support businesses across the housing, construction, architecture and built environment sectors with strategic communications that help them connect with the people who matter, from investors and stakeholders to local communities, partners and the media.

We don’t do off-the-shelf PR. We take the time to understand your business, your stakeholders and your challenges, then tailor our approach to help you meet them head-on.

Our team has deep-rooted experience across the UK property sector, working with organisations of all sizes, from ambitious housebuilders in the UK to large-scale regeneration schemes and established commercial property firms. Whether it’s navigating planning challenges, launching a new scheme or protecting your brand in a crisis, we know what works, and we get results.

Our full-service property PR and property communications support is tailored to help you achieve your goals, whether that’s gaining investor buy-in, increasing public support, securing national media coverage or building long-term credibility in a competitive market.

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Our value to the property sector

  • Media relations: we secure high-quality coverage that tells your story, builds authority and supports commercial success. From local press to sector trade titles and national media, we connect you with the right audiences.

  • Social media strategy: our content-first social campaigns are built to resonate with stakeholders, from local communities to investors. We help you establish an authentic voice and deliver consistent engagement across platforms.

  • Thought leadership and features: we help position you as experts in your field, crafting compelling long-form content and opinion pieces that reflect your values and showcase your insight. Whether you’re a bespoke office developer, a major property developer or a commercial real estate business, we’ll help articulate your unique perspective.

  • Crisis and issues management: sensitive planning application? Community opposition? Media scrutiny? We’ll help you navigate difficult situations with calm, clarity and control, protecting your reputation when it matters most.

  • Events & launch campaigns: from grassroots to grand opening, we support your event strategy to ensure maximum impact, blending creative ideas with meticulous delivery to keep your project front of mind.

  • Creative and visual communications: we deliver beautiful, on-brand design across all formats, from sales brochures and investment decks to site signage, photography and video. Every visual element is aligned to your wider property marketing strategy.

Allison Homes

Construction workers wearing yellow high-visibility jackets and white safety helmets at a worksite with parked cars and cloudy sky in the background.

CBRE

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Kerr Office Group

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Property PR and marketing services:

  • Strategic communications and brand storytelling

  • Media relations and PR in regional, national and trade media

  • Property developer PR, construction PR and commercial property PR

  • Real estate PR, commercial real estate PR and real estate communications

  • Built environment PR and architecture PR

  • Thought leadership campaigns, C-suite and management team profile raising

  • Planning consultations communications, community relations, stakeholder and investor engagement

  • Creative content creation, including social media, reports, video, video shorts and animations

  • Digital marketing, including SEO, LinkedIn campaigns and email marketing

  • Event support, including consumer and stakeholder events

  • Complex issues management, crisis communications and media training

  • Tech4Good South West logo in green text

  • Redcliffe Homes logo with stylized text and icon.

  • Green sign with white arrow pointing upwards and the text 'GREENWAY' at the bottom.

  • Redrow logo with a stylized plant icon and the company name in maroon text on a white background.

  • The word 'KER' written in stylized orange letters on a white background.

Latest insights

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How to optimise your search impact and visibility…read full article

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The ROI of PR: how can strategic communications make a difference to your brand?…read full article

FAQs

  • A property PR agency helps businesses in the property sector communicate clearly with the audiences that matter. This can include media relations, stakeholder engagement, launch campaigns, thought leadership, social media, planning communications, crisis support and wider property public relations activity.

  • Yes. We support property developers with strategic PR and communications, from planning-stage messaging and community engagement to development launches, media relations, investor communications and reputation management. Our role is to help developers explain their projects clearly and build trust with the right audiences.

  • Property communications is the strategic messaging behind how property businesses, developers, housebuilders and commercial real estate organisations present themselves. It can include brand storytelling, media relations, stakeholder engagement, planning communications, internal communications, digital content and crisis management.

  • Yes. We work with organisations across the wider property sector, including construction firms, architecture practices, housebuilders, consultants, regeneration projects and built environment businesses. Our support can include construction PR, architecture PR, built environment PR, media relations, thought leadership and digital communications.

  • Yes. Clear communication is especially important when a project involves planning challenges, community questions or stakeholder scrutiny. We help property businesses communicate with calm, clarity and control, shaping messages that support understanding, build trust and protect reputation.

  • Property PR focuses on reputation, credibility, media visibility, stakeholder trust and public perception. Property marketing is often more focused on promotion, lead generation, sales materials and campaign activity. The two work best when they are aligned, with PR building trust and marketing supporting commercial outcomes.

  • Yes. We support commercial property PR and commercial real estate PR for developers, landlords, consultants, occupier-focused businesses and real estate brands. This can include media relations, launch campaigns, thought leadership, investor communications, social media and reputation management.

  • Purplefish combines strategic thinking, sector understanding, creative content and hands-on delivery. We work as an extension of your team, helping property businesses build visibility, strengthen trust and communicate clearly with investors, stakeholders, communities, partners and the media.