Promoting the property sector

CBRE is the global leader in commercial real estate services and investment.

Key challenges 

  • To use media relations to establish CBRE Bristol as advisors and experts within property sector across the South West.  

The work 

  • We work with our team leads within the business to identify newsworthy angles and turn these into media comments, both reactive and proactive, press releases or interviews.

  • We hold regular drop-in sessions with the CBRE Bristol team so we’re able to fully immerse ourselves in the ever-changing property landscape. This allows us to understand the sector as best as possible, and understand what is important for us to talking about within the media.   

The impact 

  • Our efforts resulted in constant drumbeat of media traction, with 40 pieces of coverage across a 12 month period, including in Green Street News, Property Week and South West Business Insider.

     

Next

Allison Homes